Multi-platinum, multi-Grammy award winner reggae toaster, Sean Paul, will perform on the 21st annual ECHO Awards at the Berlin Fair Gound on Thursday, March 22. The ECHO Awards is Germany’s most prestigious music awards show. Also slated to perform: pop superstar Katy Perry.
While touring Europe in support of Tomahawk Technique, Sean Paul will rehearse and then deliver a special performance on the awards show with British counterparts Taio Cruz and Ally Murs. The three are expected to collaborate on a first ever, joint performance of She Doesn’t Mind, Troublemaker and Heart Skips a Beat.
The ECHO Awards falls in the heart of a European promotional run for Sean Paul, which includes stops in London, Cologne and Zurich. The reggae superstar is then expected to return to Europe to make several appearances.
She Doesn’t Mind is the provocative current single and music video from Sean Paul’s fifth studio album, Tomahawk Technique. Other tracks from the album include Got 2 Luv You featuring Alexis Jordan and Wedding Crashers. How Deep Is Your Love featuring Kelly Roland is expected to be the next release.
Sean Paul describes the album as his most personal today. Familiar dance-ready, club banger beats are woven with humorous tracks, hardcore dancehall and emotional ballads “for the ladies.”
Interspersed within his tour dates, the dancehall toaster switched positions in the studio to produce the Material riddim with a host of artistes including Wayne Marshall, Fambo, Bounty Killer, Cecile and a virtual who’s who of the reggae industry. He also produced a groundbreaking 10-minute medley video, with supporting Behind the Scenes feature, for Material, which was directed by creative phenom, Mikal Chushnie.
If a hit album, global performances and a riddim project were not enough, Sean Paul, and his frequent music cohort Leftside, have partnered to promote Dutty Rock at Club Riddim every Friday night.